Sunday, July 29, 2012

Love Your Body Loves Green

The Body Shop takes pride in their core values, and protecting the environment is a huge part of it. Aside from initiating Community Fair Trade and making use of recycled materials for their packaging, the newest thrust of The Body Shop is for everyone to "go green" with regards to their Love Your Body membership programme. Plastic cards will be switched to virtual cards, which you can access on your iPhone, iPad, and iPod Touch instead. (Non-iPhone users need not worry, as an Android version will be launched in a few months.)

PVC is the most used material for membership, loyalty, or credit cards. On average 36 grams of CO2 is generated for every plastic card produced. Globally, over 10 billion plastic cards are produced every year for marketing purposes. Hence, 50 million kilograms of plastic waste and 200,000 tons of CO2 emissions are generated. To counter the CO2 effects of card production, we need at least 9.2 million trees.

Now, it's time to cut the use of plastic and go digital.

Both New and Existing members can avail.
Could be accessed on an iPad, iTouch, or iPhone 3G/4s.

The Perkd App is like a virtual card wallet, where you can conveniently access your Love Your Body card and add other cards, too!

The beauty of this technology is that once you have the app installed in your gadget, you can just have your virtual card's barcode scanned (just like your regular plastic card) with every transaction to earn/use points. No more bringing and/or losing your membership cards!
I have gone green. You should too!
The Body Shop Philippines is the first in the Philippines and the first-ever The Body Shop market in the Asia-Pacific region to use this technology that enables members convenient access to the rewards programme anytime/anywhere (with an iPad, iTouch, or iPhone 3G/4s).

Visit The Body Shop SM Mall of Asia now and inquire about the digital membership!



  1. down side to this is paano kung walang iphone yung member? :)

    1. For that case, the regular LYB cards will be used. :)

  2. Cool! I can't wait for my mom to have this as well! :D

    1. Yes, it's very exciting! LYB members who go green also receive a P300.00 SMS voucher for any regular-priced skincare product. :)


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