Saturday, February 11, 2017

Penshoppe Capital at UP Town Center

Penshoppe has just opened their newest store yesterday at UP Town Center and it's HUGE! 😮 I usually shop at their stores in Trinoma and SM North EDSA, so I was stoked to find out that their newest and biggest store will be at UP Town Center, which is also close to my place. Aptly dubbed Penshoppe Capital, this 800-square meter fashion haven will be your new favorite shopping destination!


The store has an edgy yet minimalist layout with white walls, floors, and ceiling. It also has giant LED screens playing the brand's latest campaigns in place of display windows.


"One of our biggest considerations when designing Penshoppe Capital is to make it a destination," shares Jeff Bascon, Penshoppe's Brand Director. "In order to do this, we need to create a unique shopping experience. That’s when we thought about playing with space. The store is laid out in such a way that shoppers can easily move from one section to the next and allows everyone to have a clear view of the brand’s offerings at a macro perspective."

Allow me give your a visual tour of Penshoppe Capital! 😁 I love how the store is arranged. It allows you to move around and explore their various lines, from fresh drops to classic favorites like essential shirts, to everyone's favorite DenimLab pants, and more!

Trivia: My sister works for Penshoppe and she's handling the ladies' bottoms, so I get updated regularly on their new styles. She's also my stylist/enabler. Whenever she tells me about Penshoppe's new culottes, joggers, and/or Power Stretch jeans, I always end up buying them. HAY. 😆


This has to be my favorite section of the store! I never liked wearing jeans ever since I began wearing jogger pants a few years ago. Joggers feel like soft pajamas that I can wear outdoors and I love them to bits, but they're not on trend anymore. When I first tried Penshoppe's Power Stretch jeans, I knew I found the one. LOL. They're not even jeggings! They're just awesome-fitting pairs of jeans that are really soft and stretchy, and they move with you. I think you can even do yoga in them. (I LOVE THEM!)

DenimLab

Fresh Drops

 
All Day Classics

Penshoppe has very good and well-made classic pieces which you can wear at work and during relaxed weekends. These versatile pieces definitely give a bang for your buck! The store's layout is fresh and is at par with international clothing chains. Penshoppe Capital will be the one place where anyone can go to see everything that the brand offers at a specific time.
 

Now, it's time for my #PenshoppePicks! 😍 I made it a point to arrive the store early so I can shop my heart out.


Early birds Kim and I were able to grab the loveliest embroidered bomber jackets we have ever seen. My sister already has the blue and pink one (with Sakura embroidery at the back!!!), so I went for the black one with pink dragons on the sleeves. I swear, when I got this in my size, I felt like a winner already and I was ready to go home...

Joke lang! Gusto ko pang mag shopping. Haha 😆


This timeless white button down is exactly what I've been looking for, for the longest time! I almost bought one from Uniqlo, but the fabric was a bit sheer. This one has just the right thickness so it's not see through! 😉 I can wear this at work, during the weekend, in church, and the list goes on! It also comes in other colors which I am so tempted to get. But for now, it's white!


Dresses and shirt dresses! I love Penshoppe's dresses. A few years back, almost all of their dresses are big for my petite frame, or maybe I was too skinny back then. Now, I find their dresses to be very flattering! I love this olive sleeveless one with a thigh high slit! It also comes in navy blue and black.


I don't usually layer like this since it's hot here in the Philippines, but the caption is very me. Pretty good at bad decisions. LOL

The store is launched together with the brand’s 2017 Spring-Summer collection, which is composed mostly of functional yet trendy pieces that are perfect for making the most out of your summer. With fashion inspired by the free spirit of music and arts festivals, the new collection features a myriad of summer staples that are given a fashionable update by mixing muted and neutral tones with subtle intricate details and dynamic tropical prints.

"Our goal with our Spring Summer 2017 collection is to remind everyone of the true spirit of summer. The looks we have are young and carefree yet functional, flattering, and undeniably trendy. These are the kind of clothes that allow you to go more places and do more of the things you love without having to worry about how you will look like."

Go on, try it on! 👕👖👗


I was able to finish shopping early, so I was able to escape the line! 🎇

Thank you, Penshoppe! 😗
 Thank you also, Beauty Lab Whitening, for my glowing skin. Hihi.
(I just had my 3rd session done a few days before this event.)


After shopping, I was finally able to visit the Coachella-inspired setup just in front of Penshoppe Capital. It was a night of music and fun games. But my favorite part was just food and chill. Lazy me! 😀

Karabella peanut butter milk shake - made from Carabao's milk! YUM! 😍

Ice pops! 🍧

Cotton candy for everyone! 😋

DJ Tom Taus in the house!

Tattoos 😎

Cool souvenir photos! These were automatically printed from IG, when you post with the hashtag #PenshoppeUPTC 👍


Thank you for the fun night, Penshoppe and ARC PR! 💋💋💋

For more information:
Website: www.penshoppe.com 
Facebook: Penshoppe
Instagram: @penshoppe
Twitter: @PENSHOPPE
Snapchat: @teampenshoppe

Love,
Helen

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